The University of Florida College of Journalism and Communications had a strong presence at the 2022 Association for Education in Journalism and Mass Communication annual conference, held August 3-6 in Detroit. Below is a list of this year’s presentations and presenters, by date.

Among this year’s AEJMC award winners are:

• Public Relations Associate Professor Linjuan Rita Men, who recieved the prestigious Krieghbaum Under-40 Award
• Media Production, Management, and Technology Assistant Professor Jieun Shin, for her 2022 Emerging Scholar project “Evaluating the Quality of News and User Engagement on Social Media”
• Journalism Associate Chair and Lecturer Harrison Hove, who received third place in the 2021 Best Practices Competition for “Outside the Box.”
• Media Production, Management, and Technology Associate Chair and Assistant Professor Roxane Coche and Director of Sports Journalism and Communication Eric Esterline, who received second place in the International Communication Division Teaching Competition.
• Doctoral student Jessica Sparks, who was awarded one of three Michael Hoefges Graduate Student Research grants for her research into audience trust of information from FOIA requests.

Awards for research presentations are noted below.

TUESDAY, AUGUST 2

International Faculty in Journalism and Mass Communication: Teaching, Research, and Administration
Roxane Coche

Workshop: Woman Faculty Moving Forward: The Future is Female
Roxane Coche

The workshop was part of a Lillian Lodge Kopenhaver Center for the Advancement of Women fellowship.

How a Little Goes a Long Way: Celebrating the Winning Research of the Inaugural Michael Hoefges Graduate Student Research Fund
Jessica Sparks

Jessica was awarded one of three Michael Hoefges Graduate Student Research grants for her research into audience trust of information from FOIA requests.

WEDNESDAY, AUGUST 3

Fighting Deepfakes through Partisan Intensity and Social Norms Doctoral student Hyehyun Julia Kim, Jieun Shin

A Matter of (Mainstream News Media) Trust: Exploring Trust with Partisan and Social Media Use
Jay Hmielowski, Myiah Hutchens

Leading the #BODEQUALITY “Revolution”: Introduction of and Responses to Old Navy’s Inclusive Clothing Line for Plus-Size Women
Ph.D. alumni Summer Shelton (Southern Indiana) and Amanda Bradshaw (Mississippi), doctoral student Hayley Markovich, Deborah Treise

News Audience Trust in Open Records: How Political Trust Moderates News Audience Perceptions of Credibility in Open Records used in Political Journalism
Jessica Sparks

The Big Lie Factchecked: Cognitive Processing, Political Trust, and Voter Enthusiasm
Juliana Fernandes

When Stories are Repeated: Narrative Persuasion in Digital Political Communication
Juliana Fernandes

Panel: Engaging Junior Mobile Journalism Scholars: Effective Strategies for Publication in Communication and Technology
Doctoral student Heidi Makady, Moderating/Presiding

Risk-Efficacy Framework – A New Perspective on Threat/Efficacy Appraisal and the Role of Disparity
Haoran “Chris” Chu

Environmental Issue Activation: How Moral Framing Leads to Attitude and Behavior Change
Doctoral student Alexandrea Matthews

• Award: Second Place Top Student Paper, Communication Theory and Methodology Division

Panel: What Does “Gender Equality” Mean for Sports Media?: Discourses, Research Directions, and Practical Implications
Roxane Coche

Panel: Sports Journalism Practice and the Field of News
Roxane Coche

How Fear Appeals Are Used as A Persuasive Technique: A Thematic Analysis of COVID-19-related Public Service Announcements
Doctoral students Xiaobei Chen and Rachel Son, Deborah Treise, Jordan Alpert

Divided by Media: Partisan Media Use and Perceptions of Political In-groups and Out-groups
Doctoral students Katerina Romanova, Eliana DuBosar and Long Xiao, Spiro Kiousis

Application of AI in Media Content Production: Perception, Decision, and Intention to Use
Sylvia Chan-Olmsted and doctoral student Anran Luo

Cognitive and Affective Influencer Community Factors in Social Commerce
Hyehyun Julia Kim

• Award: Second Place Graduate and Undergraduate Student Paper Award Winner, Advertising Division

THURSDAY, AUGUST 4

How are Online Local Newspapers Framing COVID-19 News Coverage?
Master’s student Gwiwon Nam

A Big Data Analysis of Information about COVID-19 Vaccines on Twitter and Newspapers: An Intermedia Agenda-setting Approach
Wayne Wanta

Mask Up: Examining the Effects of CSA Attribution Messages on the Politicized Issue of Masking Up During the Global Pandemic
Doctoral students Eve Heffron and Michael Munroe, Jay Hmielowski

Panel: Mass Media Effects and Public Relations: Agenda Setting, Framing, Priming, and Information Seeking
Spiro Kiousis, Discussant

Panel: Fighting Strength with Strength: Black Women’s Mental Health Coverage
Rachel Grant

Panel: Persisting in Spite of State Legislative Efforts that Harm Marginalized Individuals at Work and Home
Rachel Grant

Engaging Employees via an Inclusive Climate: The Role of Organizational Diversity Communication and Cultural Intelligence
Linjuan Rita Men, CJC alumnus Patrick Thelen, and doctoral students Yufan Sunny Qin and Renee Mitson

The Ad Industry’s Race and Ethnicity Problem: In-Depth Interviews with Advertising Practitioners
Doctoral student Noura Ibrahim, Kasey Windels

Rehistoricizing Black Masculinity in The Wonder Years Reboot
Rachel Grant, Hayley Markovich

• Award: Third Place Faculty Paper, Minorities and Communication Division

Panel: Welcome to Your Home: Celebrating, Encouraging, and Mentoring the Hybrid Practitioner/Scholar/Professor Model at AEJMC
Harrison Hove

Can Soothing ASMR Reduce Advertising Avoidance? Experimental Investigations of the Influence of Endorser and Modality Type on Advertising Effectiveness
Doctoral student Susanna Lee and Benjamin Johnson

Panel: PF&R Panel Session Graduate Student and Early Career Professional Development and Network Building
Benjamin Johnson

Media Consumption, Information Seeking, Source Trust, and COVID-19 Vaccination Among U.S. Ethnic Minorities
Hyehyun Julia Kim, Sylvia Chan-Olmsted, Huan Chen

Panel: Hot Topics, Wicked Problems and Polarizing Politics: The Expanding Social Role of Public Relations
Spiro Kiousis

Advertising: Issues of Gender and Race
Juliana Fernandes, Discussant

Virtual Influencers in Advertising: The Role of Anthropomorphism-related and Technology-related Features in Influencer Attitude, Influencer Trust, and Influencer-Product fit
Yang Feng, Huan Chen

American Sports Leagues’ Self-Framing on Chinese Social Media When Play Returned During the COVID-19 Pandemic
Doctoral student Xinlei Wu, Roxane Coche

• Award: Third Place Paper, Robert L. Stevenson Open Competition
• Award: Asian Journal of Communication Best Paper Award

Streaming Video Repertoires: How Today’s Audience Subscribe and Use On-Demand TV
Sylvia Chan-Olmsted, doctoral student Anran Luo, Ph.D. alumnus Ronen Shay (Fordham)

• Award: Second Place Faculty Paper

FRIDAY, AUGUST 5

How May I Help You Today? U.S. and Japanese Consumer Attitudes Toward Tailored and Targeted Communication with Human and Chatbot Agents
Doctoral student Sophia Mueller, Tom Kelleher

Media Use in China, Japan, and Vietnam: Why and How Do Users Use Bullet Screen
Doctoral student Angela (Yu) Mu

Teaching Panel: Session Winners of the 2022 Innovations in Teaching and Excellence in Teaching Competition (Magazine Media and Visual Communication Divisions)
Survival Entrepreneurship
Doctoral student Sarah Fisher

Panel: New Empathy for Defendants in Crime Coverage
Rachel Grant

Panel: Grant Funding 101 for Grad Students and Early Career Scholars Hayley Markovich, Moderating/Presiding

Panel: Research Roundtable Session Catching Up with the Scholars: Progress Reports from 2022 Senior and Emerging ScholarsEvaluating the Quality of News and User Engagement on Social Media
Jieun Shin

Unvaccinated Against One’s Will: How A Weak-Ties Reddit Community Affirms and Encourages Pro-Vaccination Choices in The Face of Strong-Ties Conflict
Amanda Bradshaw, Hayley Markovich, Debbie Treise

Resolve Family Conflicts on Social Media: A Mixed-Method Study
Xiaobei Chen, Huan Chen

Relaxation Technology: Assessing the Prevalence, Appeal, and Potential Effectiveness of Dynamic New Media for Self-Care
Benjamin Johnson, doctoral students Susanna Lee and Bhakti Sharma

Internet and Mobile Device Effects on Mental Health and Wellbeing
Benjamin Johnson, Discussant

Teaching Panel Session: How the New Field of Public Interest Communications Can Strengthen a Journalism Program’s Focus on Social Good
Ann Searight Christiano (Moderating/Presiding), Angela Bradbery

Teaching Panel Session: Beyond the Diversity Lesson: Creative Ways to Incorporate Diversity and Inclusion in Your Classes
Harrison Hove

That is So Mainstream: Understanding US Alternative Media Audiences and their Relationship with Misperceptions
Doctoral students Brittany Shaughnessy and Eliana DuBosar, Myiah Hutchens

The Best of Communication Theory and Methodology Division
Myiah Hutchens, Discussant

History Division: Refereed Paper Session Top Papers
Rachel Grant, Moderating/Presiding

Is Readability a Heuristic? Assessing Readability Effects on Credibility Judgments in News
Jessica Sparks, Frank Waddell

• Award: Top Paper, First Place, Newspaper and Online News Division

CSR Pivots: Does It Matter Who is First or Last if We are All Helping Society?
Eve Heffron, Alexis Fitzsimmons, Yufan Sunny Qin, Marcia DiStaso,

• Award: Top 5 paper, Public Relations Division

Understanding Agenda Building in Sports: MLB’s Sign-Stealing Scandal Spiro Kiousis

SATURDAY, AUGUST 6

Exploring the Bearing of Source Information Type on Psychological Reactance Against COVID-19 Vaccination Messages
Doctoral student Mercy Madu

Where Politics and Place Meet
Brittany Shaughnessy, Moderating/Presiding

You Ain’t from Around These Parts Are Ya?: Examining the Relationship between Rural Identity and Media Trust
Jay Hmielowski, Eliana DuBosar

Divide and Conquer? A Model for Live OTT Sports Streaming
Roxane Coche, doctoral student Benjamin J. Lynn

Posted: August 2, 2022
Category: College News, Digest Only
Tagged as: AEJMC