The Department of Advertising is recognized as one of the largest and most respected programs in the U.S. Courses are designed to provide a foundation for problem-solving, strategic thinking and persuasion techniques that drive marketplace communication.
For more information on the Advertising Department, send an e-mail to Interim Department Chair Huan Chen, or fill out the form on the right.
For information and questions about our master’s and Ph.D. program, visit: www.jou.ufl.edu/graduate/masters-contact/.
UF College of Journalism and Communications
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Consistently ranked among the top journalism schools in the United States, the College offers bachel
UFCJC Advertising Assistant Professor Won-ki Moon and colleagues conducted an online experiment to see if it was possible to reduce motivated reasoning in response to a political fact-checking message by changing the source of the message.![]()
Using Alternative Sources to Decrease Partisan Biases in the Fact-Checking Process
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Misinformation – false information that is unintentionally presented as fact – is a major issue in modern society.The current media landscape, dominated as it is by social media, allows informatio...
"During her internship she felt engaged, supported and inspired by her team. Sueiras was in a department that also had UF alumni, which gave her comfort and more confidence."![]()
Read more about MPMT Senior Sofia Sueiras' internship at NBCUniversal below.![]()
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By Aurora MartÃnez, Journalism seniorLanding a summer internship with NBCUniversal Telemundo Enterprises in Miami was the result of a chain reaction for Sofia Sueiras, a Media Production, Management,...
UFCJC's David Cuillier is quoted in “After a Decade, FOIAonline is Shutting Down. What’s Next for FOIA Requestors?" The site has been the key hub many journalists, academics, activists and the general public use to request and access public records.![]()
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muckrock.com
MuckRock is a collaborative news site that gives you the tools to hold the government accountable.
Benjamin Johnson, UFCJC Advertising associate professor and interim director of the STEM Translational Communication Center, will give a research presentation and workshop at BabeÈ™-Bolyai University in Cluj-Napoca, Romania, from Oct. 3-8.![]()
Benjamin Johnson to Present and Conduct a Workshop at BabeÈ™-Bolyai University in Romania
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Benjamin Johnson, University of Florida College of Journalism and Communications (UFCJC) Advertising associate professor and interim director of the STEM Translational Communication Center, will give ...