Hands-On Experience Hands-On Experience

The College offers unique and extensive hands-on experience for all students from any major and any skill level.  Led by industry professionals, you will be engaged in real-world settings producing news, digital and sports content for the North Central Florida community,  designing campaigns and strategies for regional and national brands, or conducting research on the application of communications theories in diverse industries and environments.

In addition to counting toward your University degree, these opportunities allow you to gain experience, expand your expertise, and create portfolios that are employer ready.  Our immersion experiences include:

The Agency

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Knight Talks

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Innovation News Center

Description: This 14,000 square foot space is the center of the College’s news, weather, and sports operations. Students learn how to report and broadcast for multiple platforms in English and Spanish in a setting modeled after an authentic newsroom.

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Multimedia Properties (WUFT, WRUF, etc.)

Description: The Multimedia Properties is home to the college’s seven broadcast stations. It houses the college’s Meteorologist in Training program and our award-winning Florida Public Radio Emergency Network. The Division of Media Properties provides engineering and technical production support to the University Athletic Association Gator Vision in partnership with ESPN.

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Public Interest Communications

Description: The Center for Public Interest Communications works with organizations around the world using evidence-based communication strategies to effect social change internally and externally.

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Stem Translational Communications Center

Description: The Stem Translational Communications Center focuses on improving the messaging of scientific research from organizations founded in science, technology, engineering, and medicine. This can lead to enhanced individual, family, group, and policy-level decision-making.

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To register for an immersion experience, please fill out this form and e-mail it to

If you are interested in registering for an immersion experience in the fall, please see the packet here and follow the instructions above.