Click linked titles to view abstracts.

  1. Early Career Guidance: Landing the First Faculty Job and Beyond
    Amy Jo Coffey, Florida (moderator)I.F.T. (Great Ideas For Teachers)
  2. How to Use Instagram as a Motivator
    John Freeman, Florida
  3. Begging the Question of Content-Based Confusion: Examining Problems with a Key First Amendment Doctrine Through the Lens of Anti-Begging Statutes
    Clay Calvert, Florida
  4. Access to Information About Lethal Injections: A First Amendment Theory Perspective
    Emma Morehart, Kéran Billaud and Kevin Bruckenstein, Florida
  5. Source Nationality, Authority and Credibility: A Multi-National Experiment using the Diaoyu/Senkaku Island Dispute
    Krystin Anderson, Xiaochen Zhang and Shintaro Sato, Florida; and Hideo Matsumoto, Tokai University
  6. Differential Reasonableness: A Standard for Evaluating Deceptive Privacy-Promising Technologies
    Jasmine McNealy, Florida
  7. Netflix versus Hulu: A Comparative Analysis***
    [Top student paper 3rd place; Media Management and Economics Division]
    Ronen Shay, Florida
  8. Trumping Mood: Transportation and its Effects on Brand Outcomes
    Lu Zheng, Florida and Shuhua Zhou, Alabama
  9. Framing Oil on the Media Agenda: A Model of Agenda Building
    Mariam Alkazemi and Wayne Wanta, Florida
  10. An Issue Divided: How Business and National News Differ in Affordable Care Act Coverage
    Lauren Furey and Andrea Hall, Florida
  11. Is the Internet Portal an Alternative News Channel or Another Gatekeeper?
    Kyung-Gook Park, Pittsburgh and Eunju Kang, Florida
  12. Icy Challenges: Consumer Perceptions of Brands’ Social Activism in ALS Ice Bucket Challenge
    Naa Amponsah Dodoo, Florida
  13. The Porn Effect (?): Links Between College Men’s Exposure to Sexually Explicit Online Materials and Risky Sexual Health Behaviors and Attitudes
    Ashley McLain and Kim Walsh-Childers, Florida
  14. Marketing Theatrical Films for the Mobile Platform: The Roles of Web Content/Social Media, Brand Extension, WOM, and Windowing Strategies**
    [Top faculty paper 2nd place; Media Management and Economics Division]
    Sang-Hyun Nam, Sungkyunkwan University; Sylvia Chan-Olmsted, Florida and Byeng-Hee Chang, Sungkyunkwan University
  15. Online Collective Action as Group Identity Performance: Extending the Strategic Side of SIDE**
    [Top faculty paper 2nd place; Communication Technology Division]
    Yu-Hao Lee and Robert Wells, Florida
  16. Effects of Content Type in a Company’s Social Networking Site on Users’ Willingness to Subscribe the Page and Word-of-Mouth Intentions
    Jung Won Chun and Moon Lee, Florida
  17. Panel: Online Security: Hacking, Framing, News, and Citizen Privacy
    Sandra Chance, Florida (panelist)
  18. Valence Framing and Egypt’s Country Reputation
    Amal Bakry, Florida
  19. College Students’ Beverage Consumption Behaviors and the Path to Obesity
    Cynthia Morton and Naa Amponsah Dodoo, Florida
  20. The Impact of Message Framing and Evidence Type in Anti-binge Drinking Messages
    Hannah Kang, Kansas and Moon Lee, Florida
  21. Panel: Media Branding Revised: Participative Audiences and their Consequences for Media Branding
    Ronen Shay, Florida (panelist)
  22. Panel: #Ferguson Coverage in Visual Social and Alternative Media — Research Insights
    Holly Cowart, Florida (panelist)
    Ginger E. Blackstone, Florida (panelist)
  23. Cross Cultural Political Persuasion: Assessing The Moderating Role of Candidate Ethnicity And Strength of Ethnic Identification On Candidate Evaluation
    Mian Asim, Zayed; Troy Elias, Oregon and Alyssa Jaisle, Florida
  24. Mum’s the Word: An Analysis of Frames Used on Parents Who Left Children in Cars
    Andrea Hall and Lauren Furey, Florida
  25. Time-lagged Analysis of Third-level Agenda-building: Florida’s Debate on Medical Marijuana***
    [Top paper; Public Relations Division]
    Tiffany Schweickart and Jordan Neil, Florida; Ji Young Kim, Hawii at Manoa; Josephine Lukito, Syracuse; Tianduo Zhang, Florida; Guy Golan, Syracuse and Spiro Kiousis, Florida
  26. Towards Effective CSR in Controversial Industry Sectors: Effect of Industry Sector, Corporate Reputation, and Company-cause Fit
    Baobao Song, Jing (Taylor) Wen, and Mary Ann Ferguson, Florida
  27. Communicating ALS to the Public: The Message Effectiveness of Social-Media-Based Health Campaign*
    [Top student paper; Advertising Division]
    Jing (Taylor) Wen and Linwan Wu, Florida
  28. Difficulties and Dilemmas Regarding Defamatory Meaning in Ethnic Micro-Communities: Accusations of Communism, Then and Now*
    [Top faculty paper 1st place; Law and Policy Division]
    Clay Calvert, Florida
  29. Above the Scroll: Visual Hierarchy in Online News
    Holly Cowart, Florida
  30. A Qualitative Framing Analysis of HPV Vaccine Coverage in U.S. Newspapers*
    [Top paper 1st place; Graduate Student Interest Group]
    Jieun Chung, Florida
  31. Guilt by Disassociation: Millennials’ Opinions Regarding News Consumption and the Prevalence of “Should”**
    [Top paper 2nd place; Graduate Student Interest Group]
    Ginger Blackstone, Florida
  32. We’re Just Good People: Corporate Sustainability Communications and Human Values****
    [Top paper 4th place; Graduate Student Interest Group]
    Lauren Bayliss, Florida
  33. Searching for Thinspiration: A Qualitative Content Analysis of Tumblr Blog Posts about Weight Loss and Disordered Eating
    Nicki Karimipour, Florida
  34. “It’s On Us.” The Role of Social Media in Individual Willingness to Mobilize Against Sexual Assault
    Cory Armstrong, North Texas, and Jessica Mahone, Florida
  35. Ethical Approaches to Crisis Communication in Chemical Crises: A Content Analysis of Media Coverage of Chemical Crises from 2010 to 2014
    Xiaochen Zhang, Florida and Jonathan Borden, Syracuse
  36. Outpouring of Success: How the ALS Ice Bucket Challenge Engaged Millennials’ Narcissism Toward Digital Activism
    Andrea Hall and Lauren Furey, Florida
  37. Panel: The Unbearable Filteredness of Being Online: Customization and the Media We Consume
    Sri Kalyanaraman, Florida (panelist)
  38. The Effect of CSR Expectancy Violations on Public Attitudinal and Behavioral Responses to Corporations: An Application of Expectancy Violation Theory
    Moonhee Cho, Tennessee; Sun-Young Park, Rowan and Soojin Kim, Florida
  39. Attribution Error of Internal Stakeholders in Assessments of Organizational Crisis Responsibility
    Jonathan Borden, Syracuse and Xiaochen Zhang, Florida
  40. The Importance of Authenticity in Corporate Social Responsibility
    Mary Ann Ferguson and Baobao Song, Florida
  41. Relationship Building in Nation Branding: The Central Role of Nation Brand Commitment
    Linwan Wu, Florida
  42. Panel: Teaching Taboo Topics: Practical Lessons for Teaching on the Edge
    Clay Calvert, Florida (panelist)
  43. Picture a Protest: Analyzing Images Tweeted from Ferguson
    Holly Cowart, Lynsey M. Saunders, and Ginger E. Blackstone, Florida
  44. The Global Media Job Market: A Comparison of Requirements in Job Listings for Six Broadcast News Organizations
    Mariam F. Alkazemi and Wayne Wanta, Florida
  45. Panel: Open Educational Resources (OER) and Massive Open Online Courses (MOOCs) – How New Platforms are Changing Universities
    Dave Carlson, Florida (panelist)
  46. Empowerment: The Overlooked Dimension of Emotional Response
    Jing (Taylor) Wen and Jon D. Morris, Florida
  47. The Effects of Mixed Emotional Appeals: Construal Level Theory Perspective
    Wonseok (Eric) Jang, Jon D. Morris, Yong Jae Ko and Robyn J Goodman, Florida
  48. The Promise to the Arab World: Attribute Agenda Setting and Diversity of Attributes about U.S. President Obama in Arabic-Language Tweets
    Mariam Alkazemi, Florida, Shahira Fahmy, Arizona, Wayne Wanta, Florida and Ahmedabad Abdelzaheer Mahmoud Farghali, Arizona
  49. The Government Speech Doctrine & Specialty License Plates: A First Amendment Theory Perspective
    Sarah Papadelias, Tershone Phillips and Rich Shumate, Florida