Month: December 2023

Two UFCJC Students Honored in 2023-24 Hearst Journalism Awards Television I Competition
/University of Florida College of Journalism and Communications (UFCJC) Journalism senior Chris Will and Macie Goldfarb, B.S. Journalism 2023, placed seventh and 11th, respectively, in the 2023-2024 Hearst Journalism Awards Television I Competition. There were 97 entries from 54 schools submitted in the first of two television competitions of the academic year. In the 2022-2023 […]
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Study: Human Attributes Can Enhance the Persuasiveness of Chatbot Advertising
A new study has found that human attributes, message interactivity and narrativity are optimal for enhancing the persuasiveness of chatbot advertising. The findings by Yuan Sun, University of Florida College of Journalism and Communications Advertising assistant professor, Grand Valley State University Assistant Professor Jin Chen and Penn State University Professor of Media Effects S. Shyam […]
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Study: Humanlike Attributes for Artificial Intelligence Influencers Can Have a Positive Impact on Consumers’ Message Reception
A new study has found that artificial intelligence (AI) influencers’ humanlike appearances have a positive impact on consumers’ receptivity. The findings by Yang Feng, University of Florida College of Journalism and Communications (UFCJC) Advertising associate professor, UFCJC Advertising Associate Professor and Department Chair Huan Chen and Southern Methodist University Assistant Professor Quan Xie were featured […]
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Ann Searight Christiano Co-Authors Commentary on Communicating the Effects of Climate Change to Patients
Ann Searight Christiano, University of Florida College of Journalism and Communications Center for Public Interest Communications director, is the co-author of the commentary “When Climate Change Shows Up in the Exam Room” published in the Journal of the American Board of Family Medicine on Dec. 13, 2023. Christiano, Joanna Katzman and Stefan Wheat focus on […]
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David Cuillier Comments on Government Secrecy and Lack of Public Records Access
David Cuillier, director of the Brechner Freedom of Information Project, is quoted in “Locked Out of Local Government: Residents Decry Increased Secrecy Among Towns, Counties, Schools” published on apnews.com on Dec. 18. The article focuses on the lack of disclosure regarding a major property-tax hike in a small Pennsylvania town. It’s an example of the trend […]
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Embracing Diverse Experiences: Sofia Portugal’s Journey from Brazil to Hollywood
By Amanda Friedman, Journalism senior When Sofia Portugal looked at UF’s website for the first time as a high school student in Bahia, Brazil, she couldn’t imagine attending college anywhere else. “It just felt right,” Portugal said. The now 23-year-old University of Florida College of Journalism and Communications (UFCJC) graduate completed her Bachelor’s in Advertising […]
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UFCJC Students Place Sixth and Eighth in 2023-24 Hearst Journalism Awards Feature Writing Competition
/University of Florida College of Journalism and Communications (UFCJC) Journalism senior Alan Halaly and Journalism junior Kylie Williams placed sixth and eighth, respectively, in the 2023-2024 Hearst Journalism Awards Feature Writing Competition. There were 152 entries from 82 schools submitted in the first writing competition of the academic year. Halaly is the former editor-in-chief at […]
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Study: Corporate Public Engagement Programs Can Be Enhanced By Using Gamification
A new study has found that gamification can be a valuable tool for enhancing corporate public-engagement programs. The findings by Spiro Kiousis, University of Florida College of Journalism and Communications Public Relations professor and executive associate dean, Beijing Normal University Assistant Professor Xiaomeng Lan, Ph.D. 2019, and Virginia Commonwealth University Assistant Professor Baobao Song, Ph.D. […]
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David Cuillier Comments on the Concealing of Taxpayer-Funded Public Records
David Cuillier, director of the Brechner Freedom of Information Project, is quoted in “Washington Tax Agency Pressured to End Controversial Secrecy Policy” published on crosscut.com on Dec. 13. The article focuses on a recently revealed policy from the State of Washington Department of Revenue that supposedly allowed it to black out certain public records with a […]
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My First Time Studying Abroad
By Hanna Hill, Professional Master’s student Hanna Hill was one of 15 students who participated in the Globalizing American Sports study-abroad program from the University of Florida College of Journalism and Communications, held Nov. 1-6, 2023 in Frankfurt, Germany. To read other stories from the program, visit here. I have always been passionate about sports, and I was […]
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The NFL Takes Germany
/By Reighan Sheppard, Journalism senior Reighan Sheppard was one of 15 students who participated in the Globalizing American Sports study-abroad program from the University of Florida College of Journalism and Communications, held Nov. 1-6, 2023 in Frankfurt, Germany. To read other stories from the program, visit here. Globalizing American Sports has been such a rewarding experience. As someone […]
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To the Trip of a Lifetime: The NFL in Frankfurt
/By Rachel Rosen, Media Production, Management, and Technology junior Rachel Rosen was one of 15 students who participated in the Globalizing American Sports study-abroad program from the University of Florida College of Journalism and Communications, held Nov. 1-6, 2023 in Frankfurt, Germany. To read other stories from the program, visit here. Wow. Going to Frankfurt, Germany, was a […]
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