Month: February 2023

PICSA will be having its next GBM March 7th at 6:30 p.m in Weimer 1078 and are so excited to announce their guest speaker will be Patrick Davis, Public Citizen’s Communications Officer for Climate and Energy. Prior to joining Public Citizen, Patrick served as a Press Secretary on Capitol Hill and worked for a variety of environmental […]

If you are seeking a way to jump start your career after graduation, and are interested in Media Sales, this program may be an excellent option for you. It is one that has helped some of our students with great potential, but a little less job experience or professional network strength.  Our past referrals have […]

The University of Florida College of Journalism and Communications (UFCJC) will induct four alumni into the College’s Hall of Fame at an annual awards ceremony on April 20, 2023. This honor was created in 1970 to recognize alumni who have excelled in their careers and has been awarded to only 173 alumni out of some 35,000 graduates. The 2023 […]

Seungahn Nah’s curiosity hooked him on the path of research and took him from an internship in South Korea’s National Assembly in the mid-1990s to pursue academia in the United States. “I enjoy being curious about something new,” said Nah, a Journalism professor, the inaugural Dianne Snedaker Chair in Media Trust, and research director in […]

        The University of Florida announced that three University of Florida College of Journalism and Communications staff members are recipients of a UF Division Three Superior Accomplishment Award: Allicia Bolen, academic adviser, Sarah Fitzpatrick, executive assistant to the dean, and Isabella Ryan, Public Relations Department administrative assistant. The prestigious award recognizes staff […]

The world of packaging design is constantly evolving and brands must adapt to keep up with these changes. Daniel Kure’s created The Complete Package, a toolkit developed to help guide brands in making packages that tell a powerful story; one consumers can connect with. Not just packaging that protects, but packaging that excites.

Talia Lopez created an advertising campaign book, a website, and a promotional video for the nonprofit organization Helping Haitian Children, Inc. The deliverables included donor research, communications strategies, sample social media posts, and designs for the proposed promotional materials.

An examination of Facebook ads created by Russia’s Internet Research Agency (IRA) disinformation campaign targeting the 2016 U.S. presidential election unearthed the relationship between ad engagement and the features relating to the ads’ metadata, psychological meaning, and sentiment. The findings by Juliana Fernandes, University of Florida College of Journalism and Communications Advertising assistant professor, and […]

Natalie Asorey, University of Florida College of Journalism and Communications Public Relations Lecturer and Associate Director for Student Engagement at The Agency, has been selected for the Hispanic Public Relations Association (HPRA) 2023-2025 national board of directors. HPRA is the leading national organization for the development and representation of Hispanic and multicultural communications professionals. The […]

An article by University of Florida College of Journalism and Communications (UFCJC) doctoral student Bhakti Sharma, Advertising Associate Professor Benjamin Johnson,  and alumna Susanna Lee, Ph.D. 2022, was recognized as the “most-read article of 2022” by the American Psychological Association’s (APA) journal Technology, Mind, & Behavior. “The Dark at the End of the Tunnel: Doomscrolling […]

“Indecision,” a film by University of Florida College of Journalism and Communications (UFCJC) Media Production, Management, and Technology (MPMT) senior Callie Carpinteri won the “Best Gainesville Film” honor at the  Sci-Fi Gainesville Film Festival on Feb. 17-18. The film, created for MPMT Lecturer Iman Zawahry’s  “Collaborative Filmmaking” class, was shown during the festival at the […]

Rachel Grant, University of Florida College of Journalism and Communications Journalism assistant professor, was quoted in “How WA’s Worst Mass Shooting Isolated Seattle’s Chinese Americans” published in Crosscut on Feb. 15. The article chronicles the 1983 Wah Mee gambling club massacre, where both the perpetrators and victims were Chinese Americans. Journalists covered the aftermath of the […]