Month: September 2022

A new study has revealed that consumers’ personal and social identification are related to their favorite influencers, and the brands endorsed by these influencers lead consumers to participate in higher-level brand-related activities. The findings by Huan Chen, University of Florida College of Journalism and Communications (UFCJC) Advertising associate professor, doctoral student Xiaofan Wei and a […]

John Freeman, University of Florida College of Journalism and Communications (UFCJC) Journalism associate professor, has received second place in the 2022 Center for European Studies Europe Through Photography Contest. Freeman’s winning photo features a Berlin, Germany alleyway located outside a popular late-night spot called Cafe’ Cinema. The photo was shot with an iPhone 8 during […]

This multi-billion dollar company is a subsidiary of the Walt Disney Company oversees all advertising sales for The Walt Disney Company’s entertainment, news, sports and kids & family linear, digital TV ad-supported streaming and audio businesses: ABC Entertainment, ABC Daytime and ABC News; Disney Channels Worldwide; Disney+; ESPN Networks and ESPN+; Freeform; FX; Hulu; and […]

Clay Calvert, director of the Marion B. Brechner First Amendment Project and Brechner Eminent Scholar in Mass Communication at the University of Florida College of Journalism and Communications, is interviewed in “Sidebar: Rap Lyrics, Criminal Prosecutions and the First Amendment” an episode of the Courthouse News podcast posted on Sept. 13. The podcast examines the […]

A new study has found that organizations using influencers to deliver political messages can be effective, but organizations must be careful of controversial personalities. The findings by Spiro Kiousis, University of Florida College of Journalism and Communications executive associate dean, Phillip Arceneaux, Ph.D. 2019, Osama Albishri, Ph.D. 2021, doctoral students Ekaterina Romanova and Hadeel Alhaddadeh […]

Ready to press start on your career with a summer program at Activision Blizzard? Our 2023 internship applications are now open! Interning at Activision Blizzard As an intern at Activision, Blizzard, or King, you’ll work alongside some of the industry’s best and most creative professionals. You’ll be embedded into a team, providing you the hands-on […]

A new study has found that social commerce holds great potential for platforms, consumers, influencers, and brands who seek to leverage the persuasive power of influencers. The findings by Sylvia Chan-Olmsted, University of Florida College of Journalism and Communications (UFCJC) Media Production, Management, and Technology professor and Media Consumer Research director, and UFCJC doctoral student […]

Annie Neimand, University of Florida College of Journalism and Communications Center for Public Interest Communications research director, will be part of a three-person panel focusing on “Remaking the Economy: Building Narrative Power for Economic Justice.” The 90-minute Nonprofit Quarterly (NPQ) webinar will be on Sept. 29 at 2 p.m. The NPQ panel featuring Neimand, Trina […]

Clay Calvert, director of the Marion B. Brechner First Amendment Project and Brechner Eminent Scholar in Mass Communication at the University of Florida College of Journalism and Communications, is the author of the guest column “For Many Professors, Fall is the Season for Writing Letters of Recommendation” published in The Gainesville Sun on Sept. 14. […]

A new study has found that cultivating trust in artificial intelligence (AI) requires an understanding of how the general public perceives and shares news about AI and not just the perspectives of experts and policymakers. The findings by Jay Hmielowski, University of Florida College of Journalism and Communications Public Relations assistant professor, and colleagues are […]

Andrew Selepak, University of Florida College of Journalism and Communications Media Production, Management, and Technology lecturer and coordinator of the online master’s program with a specialization in social media, is quoted in “Gen Z Is on a Never-Ending Search for Online Authenticity” posted on the dailybeast.com on Sept. 10. The article focuses on BeReal, a […]

JCPenney is hosting a Suit-Up Event on September 18 from 3-6pm. This event features a deep discount for career wear. Don’t forget your UFID! You can participate live by going to the local Oaks Mall location or you can shop online by texting GOGATORS to 67292 to get your 30% off coupon.