Month: September 2015

PBS MediaShift on September 29, 2015 published “How University of Florida Offers Lifelong Learning for Online Alums,” an article by Associate Dean and Advertising Professor Mike Weigold.

Handbook of Media Branding is a new comprehensive resource for researchers and industry experts offering a critical overview of current issues and achievements in media branding. The authors, UF College of Journalism and Communications Telecommunication Professor Sylvia Chan-Olmsted and three professors from Switzerland, Sweden and Austria, discuss media branding from both American and European viewpoints, […]

UF College of Journalism and Communications Telecommunication Associate Professor James Babanikos will participate in a special presentation of his film “Somewhere Beyond” as part of Community Peacebuilding Month, sponsored by the River Phoenix Center for Peacebuilding in Gainesville. The 46-minute dramatic film, produced in 2008, will be shown on Oct. 5 at 7 p.m. in […]

Los Angeles – September 26, 2015: Two news organizations, both of which focused on government mishandling of information, received the second annual University of Florida Awards in Investigative Data Journalism Saturday at the Online News Association Online Journalism Awards event. The two $7,500 awards honor high-impact data journalism that is exceptionally well presented and are […]

Advertising chair and professor Tom Kelleher writes about Red Bull’s content marketing strategy in this case study excerpted from his forthcoming textbook, Public Relations in the Digital Age.

The Great Storytellers series talk with best-selling author and Alumnus of Distinction Michael Connelly, JM 1980, is featured in the September 22, 2015 story in The Independent Florida Alligator, “UF journalism alumnus Michael Connelly shares insight on storytelling.”

Elite Daily on September 21, 2015 published, “Sell Yourself: 9 Ways To Build A Personal Brand That Best Reflects You” an article by Public Relations lecturer Kay Tappan.

University of Florida College of Journalism and Communications Advertising Professor Jon Morris and former UF Ph.D. student Feng Shen will have an article published in the Journal of Advertising Research titled “Advertising Decoding Neural Responses to Emotion in Television Commercials: An Integrative Study of Self-Reporting and fMRI Measures.” Abstract Contrary to the current practice that […]

The Crimson White quotes Brechner Eminent Scholar in Mass Communication Clay Calvert in the September 18, 2015 story, “GAMEDAY: Dixieland Delight draws similarities to Rammer Jammer,” regarding the ability of a university to establish boundaries of free speech in a public forum like a football stadium.

The Conversation on September 14, 2015 published, “How advertising research explains Donald Trump’s profound appeal” an article by Advertising professor Jon Morris and Ph.D. candidate Taylor Wen. The article was discussed on the September 17, 2015 edition of the Research Business DAILY Report (RBDR).

Florida Weekly features the Public Interest Communications program and Karel Chair Ann Christiano in the September 17, 2015 article, “Florida Fellows Bring Communication Skills to Nonprofit Grantees.”

The University of Florida College of Journalism and Communications’ Yulia Strekalova, director of grants development and Ph.D. student, and Janice Krieger, director of the STEM Translational Communication Research program, published an article in the Journal of Cancer Education titled “A Picture Really is Worth a Thousand Words: Public Engagement with the National Cancer Institute on […]