Month: March 2016

March 17-20 Seattle, Wa. Huan Chen, assistant professor, Department of Advertising  Young Consumers’ Perceptions of Social Media Marketing: The Story of Instagram Abstract:  A qualitative research was conducted to explore young consumers’ interpretation of Instagram and marketing via Instagram. The themes that emerged regarding those young consumers’ understanding of the photo-sharing social medium are picture […]

March 12 New York University Ron Rodgers, professor, Department of Journalism The Social Awakening and the Soul of News Abstract: The paper argues that the impulse for the struggle defining the ethics of the newspaper press as it shifted from a partisan to a commercial model at the turn of the last century was the notion […]

The ABA Journal quotes Brechner Eminent Scholar in Mass Communication Clay Calvert regarding the judicial split of authority regarding the constitutionality of anti-surcharge statutes, including Florida’s law, as they affect the First Amendment freedom of speech in this story in the March 2016 issue, “Federal appeals courts split over law on credit card surcharges.”

University of Florida College of Journalism and Communications (UFCJC) Executive Associate Dean and Professor of Public Relations Spiro Kiousis published “Agenda-building linkages between public relations and state news media during the 2010 Florida Senate election” in the March issue of Public Relations Review. Co-authoring on the research were: Ji Young Kim, assistant professor, University of Hawaii […]

Wired quotes Brechner Eminent Scholar in Mass Communication Clay Calvert in the March 3, 2016 story, “Hulk Hogan’s NSFW Gawker Lawsuit Is a Free-Speech Battle Royale,” regarding newsworthiness as the key issue in the lawsuit.

March 2-6 Miami Spiro Kiousis, executive associate dean and professor, Department of Public Relations and Tianduo (Tina) Zhang, PhD candidate Developing a Scale to Measure Country Image Co-authors:  Diana Ingenhoff, University of Fribourg (Switzerland); Candace White, University of Tennessee; Alexander Buhmann, University of Fribourg Abstract:  For international public relations and public diplomacy, the composition and effects of country […]

The University of Florida College of Journalism and Communications has named Lainey Johnson Garcia, PUR 2008, as a 2015-16 Outstanding Young Alumni. The award was created by the UF Alumni Association in 2006 to recognize Gators under the age of 35 who are leaders in their profession and community. The awards will be presented at […]

Summer internships are often remembered as grueling unpaid work. For Tom Kelleher, now chair of the CJC Advertising Department, he remembers his summer internships as defining moments in his life. As a pre-dental undergraduate student at the University of Florida, Kelleher would spend his weekends in St. Augustine, Fla., surfing the waves with his brother […]

March 3 – 5, 2016 Baton Rouge, La. Clay Calvert, professor, Department of Journalism Copyright in Inanimate Characters: The Disturbing Proliferation of Microworks and Its Negative Effects on Copyright and Free Expression​ Co-Author: Matthew Bunker, Reese Phifer Professor of Journalism, University of Alabama. Award: Top Faculty Paper, Law and Policy Division Abstract: Using the U.S. Court […]