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Cynthia Morton

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Controversial Conversations: The Emotions Evoked by Anti-Terrorism Advertising

Wednesday May 20, 2020

Brands often use social issue advertising to evoke emotion in their media campaigns. This type of advertising, however, could elicit emotional responses beyond what the advertiser intended.

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Cynthia Morton is the Co-Author of an Article on Responses to Anti-Terrorism Advertising

Monday May 4, 2020

Cynthia Morton, University of Florida College of Journalism and Communications Advertising associate professor, is the co-author of “Controversial Conversations: The Emotions Evoked by …
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Cynthia Morton Padovano Named JCIRA 2020 Reviewer of the Year

Monday April 27, 2020

Cynthia Morton Padovano, University of Florida College of Journalism and Communications Advertising associate professor was recently honored by the American Academy of Advertising’s Journal of …
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Next Steps in Campaign Strategies to Reduce Teen Dating Violence: Examining Media Campaigns Through the Lens of “Boy Culture”

Monday July 8, 2019

Advocacy campaigns aimed at thwarting teen dating violence are often focused on how females can avoid becoming a victim. But ads targeting teen boys that mirror appropriate behavior can also be beneficial.

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Cynthia Morton Padovano Co-Authors Two Articles for National Academic Publications

Tuesday December 4, 2018

Cynthia Morton Padovano, University of Florida College of Journalism and Communications Advertising associate professor, is the co-author of two articles published in national academic publications. …
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CJC Faculty and Doctoral Students Honored at AMHCR Conference

Wednesday March 7, 2018

University of Florida College of Journalism and Communications (CJC) Advertising Associate Professor Cynthia Morton Padovano and CJC Advertising Professor Jon Morris received the Best Faculty Paper …
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Eight CJC Faculty Receive Prestigious UF Term Professorships

Tuesday May 2, 2017

Eight University of Florida College of Journalism and Communications faculty are the inaugural recipients of UF’s term professorships recognizing academic achievements and supporting the …
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CJC Faculty and Students Present at Annual AAA Conference

Tuesday March 28, 2017

University of Florida College of Journalism and Communications Advertising faculty and students presented papers at the annual American Academy of Advertising conference in Boston. The presentations …

Cynthia Morton and Sun-Young Park Published in the Journal of Advertising

Thursday August 20, 2015

Associate Professor Cynthia Morton and doctoral student Sun-Young Park’s article on “The Role of Regulatory Focus, Social Distance, and Involvement in Anti-High-Risk Drinking Advertising: A …

College honors students, alumni, faculty at awards banquet

Tuesday April 21, 2015

View the photo gallery on Facebook → Congratulations to our winners from the 2015 awards banquet, held April 20, 2015. Chad Furst, who will graduate this spring with a public relations degree, …