AIatUF

Algorithms are becoming pervasive in our daily lives, from recommending what movies we should watch to determining who should be approved for loans or certain medical care. But algorithms suffer from inherent bias due to human imagination, or lack thereof. Algorithmic systems are representative of the person creating them and…

Artificial Intelligence is now being used to help tutor students at all educational levels. AI tutors can enhance learning outcomes such as facilitating various teaching-learning practices within and outside the classroom, supporting students 24/7, and providing students from economically disadvantaged areas access to all kinds of learning materials without being…

Artificial intelligence (AI) is here to stay, with chatbots as a particularly ubiquitous form of it. Chatbots are automated virtual assistants that can be programmed to interact with humans in various settings, and even show empathy and respond to human need. In the past, chatbot functions were largely utilitarian. More…

Sri Kalyanaraman, University of Florida College of Journalism and Communications (UFCJC) Journalism professor and director of the Media Effects and Technology Lab, and Daniel Pimentel, Ph.D. 2020, are quoted in “Virtual Reality Boosts Students’ Empathy for Nature” published in insidehighered.com on July 26. The article focuses on Kalyanaraman and Pimentel’s…

The field of human-machine communication (HMC) has grown exponentially over the past 10 years with the advancement of new artificial intelligence technology. Research on HMC, which has become increasingly interdisciplinary, has also exploded focusing on both the technology itself and the implications for society. University of Florida  College of Journalism…

The University of Florida College of Journalism and Communications today announced that Dr. Yang Feng will be joining the College this fall as Advertising Associate Professor in Artificial Intelligence, working in the Consortium on Trust in Media and Technology. Feng is currently Associate Professor in Advertising at San Diego State…

Marketers are increasingly taking advantage of AI strategies when interacting with prospective customers, particularly in data collection and message targeting. But how consumers perceive or understand the use of AI in marketing has been unclear. A recent study by University of Florida College of Journalism and Communications scholars Huan Chen…

As artificial intelligence (AI) technology has advanced, its use has expanded to a range of industries, including broadcast news. AI could be used in place of a human weather newscaster, for example, if a human is not available during a weather emergency. Yet little research exists that looks at how…

Social robots today are a $2 billion industry, which is expected to grow to $11 billion by 2026. While some believe that social robots are just human-like versions of voice assistants like Siri and Alexa, the emerging technology is being used in a variety of areas, including public health, elderly…

The primary function of “social robots” is to facilitate communication with humans, and is being applied in a variety of industries, including education and physical and mental health. Kun Xu, University of Florida College of Journalism and Communications Assistant Professor in Emerging Media, is studying how to enhance that communication…

University of Florida College of Journalism and Communications doctoral student Fanjue Liu is exploring how AI-enabled virtual assistants, like Alexa or Siri, can mitigate feelings of loneliness and isolation, particularly during the pandemic.  She was interviewed on Sept. 10, 2021 about her research. Below the video is an edited transcript of…