Public Relations

Research & Insights

It’s About How Employees Feel

By Rita Linjuan Men Offering employees the information they need and keeping them informed and updated is only one of the basic goals of internal communication. A more important purpose of internal communication is to establish employees’ deeper-level emotional connection with the organization. More and more companies today are striving…

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Posted: November 29, 2017

Ophir Lehavy, student success coach at the University of Florida College of Journalism and Communications was quoted in “Helping Freshman Succeed: Tips from College Advisors” in The Washington Post on Sept. 11. Lehavy teaches online courses for the College’s Global Strategic Communications and Public Relations programs. In the article, she…

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Posted: September 13, 2017

Kim Ford, B.S. Public Relations 2000, was named senior vice president/head of Government Affairs, for First Data in Washington, D.C.  In her new position, Ford will lead the development and strategy of the company’s political advocacy and policy development. Ford joined First Data in 2004 and has served in several…

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Posted: July 30, 2017

University of Florida College of Journalism and Communications Public Relations Junior Josie Kuhlman received the prestigious 2017 NCAA Elite 90 Award Winner for women’s tennis on the eve of the NCAA Championships “Round of 16.” This honor goes to the student-athlete with the highest cumulative grade-point average participating at the…

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Posted: May 22, 2017

Dr. Carma Bylund, a distinguished cancer communication scholar,  will join the University of Florida College of Journalism and Communications STEM Translational Communication Center (STCC) in August. She will be the latest preeminence faculty member to join the College. Bylund is currently associate director, Medical Education at the Hamad Medical Corporation…

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Posted: May 12, 2017

Ann Christiano, University of Florida College of Journalism and Communications Public Relations professor and Karel Endowed Chair in Public Interest Communications was quoted in, “Small Donations Add up to a Big Difference as Give Day Tampa Bay Returns Tuesday”, published in the Tampa Bay Times on April 28. Christiano comments…

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Posted: May 2, 2017

Research & Insights

Is Awareness Ever Enough?

In the latest edition of The Stanford Social Innovation Review, Ann Christiano, the Frank Karel Chair in Public Interest Communications, and Annie Neimand, communications manager for the College of Journalism and Communications and research director for frank, argue that changemakers must put an end to raising awareness. Instead, those seeking to move the…

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Posted: April 24, 2017

Humor is often incorporated into campaigns seeking to captivate an audience in a crowded news stream. From cancer prevention to water conservation, funny videos have the potential to change behavior for social good. What makes a funny campaign video effective? New research out of the University of Florida College of Journalism…

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Posted: April 21, 2017

University of Florida College of Journalism and Communications alumna Mary Sellers, B.S. Public Relations 1989, president and CEO of United Way of Central Iowa, has been promoted to U.S. president of United Way Worldwide effective May 8. In her current role, Sellers has led one of the most successful United…

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Posted: April 5, 2017

The University of Florida College of Journalism and Communications on March 31, 2017 honored outstanding alumni, faculty, staff and graduate and undergraduate students during its annual awards banquet. The award winners include: 2017 Alumni of Distinction: Sandor Bondorowsky, B.S. Telecommunication 1992 Amy Burnett Gravina. B.S. Public Relations 1976, MAMC 1978…

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Posted: April 4, 2017

Research & Insights

WATCH: The Social CEO

Rita Men, assistant professor in the Department of Public Relations, shares her research on the benefits of CEOs using social media to connect with employees. She calls for public relations professionals to train CEOs in how to best use social media to engage with various stakeholders in their organizations. This study was conducted…

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Posted: March 29, 2017