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University of Florida

Kasey Windels

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UFCJC Advertising Faculty, Doctoral Students and Alumni Recognized at 2025 AAA Annual Conference

Wednesday March 12, 2025

University of Florida College of Journalism and Communications (UFCJC) Advertising faculty and graduate students participated in the 2025 American Academy of Advertising (AAA) Annual Conference in …
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How Neoliberal Ideas Shaped Public Service Announcements: A Three-Decade Analysis

Tuesday December 31, 2024

While traditional advertising is considered a function of capitalism, public service announcements have long been considered a function for the public good. But new research reveals how neoliberal ideology has increasingly infiltrated even these public-interest messages.

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UFCJC Students Experience “Transformative Journey” in Cannes

Monday July 22, 2024

“My study abroad experience in Cannes, France, was a transformative journey of self-discovery, cultural immersion, and professional growth. I learned about my strengths and passions, gained a …
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Study: PSA Content Increasingly Employs Neoliberal Discourses

Wednesday January 10, 2024

A new study has shown an increasing tendency for public service announcements (PSAs) to represent marginalized identities as individual obstacles to overcome through hard work, rather than through …
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UF Consortium on Trust in Media and Technology Announces Next Class of Trust Scholars

Thursday May 27, 2021

The UF Consortium on Trust in Media and Technology has named five UF Trust Consortium Scholars for 2021-2022 who exemplify its commitment to working across disciplines to examine ways trust is being …
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Kasey Windels Receives Journal of Advertising National Recognition

Monday March 22, 2021

Kasey Windels, University of Florida College of Journalism and Communications Advertising assistant professor, has received the top reviewer award and was selected as the runner-up for top article in …
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Kasey Windels Selected as Guest Associate Editor for the Journal of Advertising

Friday March 19, 2021

Kasey Windels, University of Florida College of Journalism and Communications Advertising assistant professor, will serve as a guest associate editor for the Journal of Advertising before assuming …
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Are Advertising Agency Creatives More Creative Than Anyone Else? An Exploratory Test of Competing Prediction

Friday October 30, 2020

Researchers examine three groups — creatives, noncreatives and the general population — to determine if there are significant differences in creativity between creative and non-creative individuals.

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Kasey Windels Co-Authors Article on Advertising Agency Professionals’ Level of Creativity

Monday October 19, 2020

Kasey Windels, University of Florida College of Journalism and Communications Advertising assistant professor, is the co-author of  “Are Advertising Agency Creatives More Creative Than Anyone …
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Examining Consumers’ Recognition of Native and Banner Advertising on News Website Home Pages

Monday February 10, 2020

Native advertising online – advertisements that look like editorial content – has grown dramatically as a source of revenue for media companies. This study evaluated whether consumers recognize native ads on digital news website home pages at the same speed and as effectively as they do banner advertising.

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Kasey Windels Co-Authors Article on New and Changing Roles in Advertising Agencies

Friday November 30, 2018

Kasey Windels, University of Florida College of Journalism and Communications Advertising assistant professor, is the co-author of “New Advertising Agency Roles in the Ever-Expanding Media …
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UF College of Journalism and Communications Announces Unprecedented Expansion

Monday August 6, 2018

The University of Florida College of Journalism and Communications announced today the addition of 15 new full-time faculty members, an expansion of faculty ranks that is believed to be unprecedented …
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Kasey and Dan Windels Join CJC Advertising Department in Fall 2018

Tuesday May 22, 2018

Dr. Kasey Windels will join the University of Florida College of Journalism and Communications (UFCJC) as an assistant professor in the Department of Advertising.  Dan Windels, Dr. Windels husband, …