CJC Faculty and Students Honored at the Annual IPRRC Conference
University of Florida College of Journalism and Communications faculty and graduate students were recognized at the 22nd annual International Public Relations Research Conference (IPRRC) in Orlando from March 7-9.
Following are this year’s award winners.
-Public Relations Professor Mary Ann Ferguson and doctoral student Cen “April” Yue received the Brigham Young University Top Ethics Paper Award for “The Joint Effect of Corporate Social Irresponsibility and Social Responsibility on Consumer Outcomes.” The award includes a $1,000 prize.
-Public Relations Associate Professor Moon Lee, Public Relations doctoral student Yufan “Sunny” Qin, and Seohyeon Lee from Jeju National University in Korea are the recipients of the PRIME Research Award for “A Comparative Content Analysis of Crisis Type and Response Strategies: USA vs. China.” The $1,000 award recognizes the paper that most clearly demonstrates the impact of externally focused corporate communication on public relations.
-Public Relations Associate Professor Rita Men, Texas Christian University Professor Julie O’Neil and Kent State University Associate Professor Michele Ewing received the PRSA Employee Communication Research Award for “Examining the Effects of Internal Social Media Usage on Employee Engagement.” The $500 award honors the top paper concerning internal and employee communication theory and research that is applicable to the practice.
-Public Relations Master’s student Alexis Bajalia received the University of Miami School of Communication Top Student Paper Award for “Where Are We Now? Public Relations Professionals Discuss Measurement and Evaluation.” The award includes a $1,000 prize.
–Weiting Tao, Ph.D. 2015, M.A.M.C. 2011, and Yeunjae Lee, both Strategic Communication assistant professors at the University of Miami, received one of the Institute for Public Relations W. Ward White Awards for Top Three Papers of Professional Significance. Their paper, “Management Tools as a Missing Link Between Public Relations Theory and Practice,” received a $1,000 award.
The IPRRC is dedicated to supporting socially beneficial public relations research that increases understanding, builds relationships, support ethical socially responsible performance and advances the development of an increasingly democratic global society.