Media Analytics

“Media Analytics: Understanding Media, Audiences, and Consumers in the 21st Century” by Amy Jo Coffey, University of Florida College of Journalism and Communications (UFCJC) Media Production, Management, and Technology associate professor, and University of Georgia Professor Emeritus Ann Hollifield has been selected for the prestigious 2024 Broadcast Education Association (BEA)…

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Posted: March 26, 2024

Amy Jo Coffey, Ph.D., media management associate professor and program manager for the online Master’s in Audience Analytics at the University of Florida College of Journalism and Communications (UFCJC), has co-authored “Media Analytics: Understanding Media, Audiences, and Consumers in the 21st Century,” published by Routledge (Taylor & Francis) in June…

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Posted: June 27, 2023