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University of Florida

Kelsy-Ann Adams

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UFCJC faculty, graduate students and alumni represented at 2025 National Communication Association Convention

Friday November 21, 2025

University of Florida College of Journalism and Communications (UFCJC) faculty, graduate students and alumni will receive awards and present at the 2025 National Communication Association (NCA) Convention in Denver from Nov. 20-23. Advertising Professor Bobi …

For Us, by Them?: A Study on Black Consumer Identity and Brand Preference

Friday December 27, 2019

Black spending power is increasing rapidly. This study examines how mainstream brands are creating products, messaging, and distinctive campaigns for targeted ethnic audiences.

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E-Cigarettes and Social Media: Attitudes and Perceptions of Young Adults to Social Media Messages

Wednesday October 2, 2019

There are now more than 450 electronic cigarette (e-cig) brands on the market and the U.S. Food and Drug Administration (FDA) has declared that the use of e-cigs – or vaping – among young adults has reached “an epidemic proportion.” Recently, there have been several deaths associated with vaping.

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Jordan Alpert, Huan Chen and Kelsy-Ann Adams Author Article on E-cigarettes and Social Media Promotion

Monday September 16, 2019

University of Florida College of Journalism and Communications Advertising Assistant Professor Jordan Alpert, Advertising Associate Professor Huan Chen and doctoral student Kelsy-Ann Adams are the authors of “E-cigarettes and Social Media: Attitudes and …