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Qi Zheng

Qi Zheng

Assistant Professor - Department of Public Relations
Affiliate Scholar – Internal Communication Research Hub

Office: 2042 Weimer

Email: qizheng@ufl.edu

Qi Zheng

Assistant Professor - Department of Public Relations
Affiliate Scholar – Internal Communication Research Hub


Qi comes to the College from Michigan State University, where she recently completed her Ph.D. in Information and Media. Her research focuses on crisis communication, public sector communication and the role of emerging technologies in public relations practice and stakeholder engagement.

Her work examines how organizations can communicate ethically, responsibly and effectively across a range of contexts, particularly during crises and within the public sector. Mainly using quantitative methods and an international perspective, her research explores how communication strategies can advance both organizational effectiveness and the public interest.

Qi’s scholarship has been published in journals including the Public Relations Review, International Journal of Human–Computer Interaction and International Journal of Business Communication. Her work has also received recognition and awards from ICA, AEJMC and the International Public Relations Research Conference (IPRRC).

In addition to her research accomplishments, Qi brings teaching experience in public relations, strategic communication and advertising at Michigan State University.

Education

Ph.D. in Information and Media, Michigan State University
M.A. in Communication Studies, Peking University
B.A. in Advertising, Xiamen University

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