Media sales is selling advertising airtime or space on cable, digital, internet, outdoor, print, radio, and television.
Is it for Me?
Media sales involve building relationships and developing skills, methods, and techniques in the areas of:
- Persuasion
- Presentation
- Problem-solving
- Prospecting
- Negotiation
- Active listening
- Closing and following up
Only 14 Credit Hours of Required Coursework
- Media Planning (3)
- Advertising Sales (3)
- Cross-Media Selling (3)
- Digital Media Sales (3)
- Advanced Internship in Media Sales (2)
Entry Salary: $78K
(Digital Media Large Sales)
salaryexpert.com
Average Salary: $134K
(Digital Media Large Sales)
salaryexpert.com
A limited number of media sales scholarships are available through the Knight Division
Media Sales Day – Feb. 12, 2026
Media Sales Day offers a range of engaging workshops and special guest speakers who will share valuable insights and strategies to excel in this field.