The University of Florida College of Journalism and Communications announces the appointment of Robert W. Grupp—a long-time leader in the nation’s public relations community—as director of its Master of Arts in Mass Communication (MAMC) program specialization in Global Strategic Communication.
Established in 2012, the online graduate degree program offers a focused curriculum combining traditional theory with practical exploration of emerging technologies to help professionals develop effective communication strategies.
Grupp, who is president at management consultancy Grupp Global Partners LLC, joined the College two years ago as adjunct instructor in the Global Strategic Communication program where he created and currently teaches the Capstone Course for working professionals. He has served for six years on the College’s Public Relations Advisory Council. Previously, Grupp was President and CEO of The Institute for Public Relations, which is co-located in the College in Gainesville. He served on the Board of Trustees of this independent non-profit for eight years.
“Bob has all of the necessary abilities and skills to excel as a graduate program director,” said Michael Weigold, Ph.D., associate dean for Undergraduate Studies and director of Distance Education in the College. “Bob has the experience, wisdom, judgment and passion to provide the necessary leadership, incorporate senior sector professionals in our students’ experience and help this established program to grow.”
Grupp has been active in higher education and serves on the Public Relations Advisory Council for the Fulbright Scholar Program of the U.S. Department of State, administered by the Institute of International Education. He also serves on the Advisory Board for the biannual International Public Relations Summit in Indonesia, and he is a long-time advisor to the China International Public Relations Association (CIPRA) in Beijing.
“We are excited to have a professional of his caliber leading the online Master’s program in Global Strategic Communication, said Dean Diane McFarlin. “His extensive experience and industry insight will be an asset to both students and the College.”
Grupp chairs annual Summits on Strategic Communications in Washington, D.C. and in London. These popular professional conferences—held consecutively for the past six years—focus on sharing best practices in corporate, military and government communications and public affairs. He is past president of the International Public Relations Association (IPRA) and co-chaired the IPRA Public Relations World Congress in Beijing with Li Daoyu, former Chinese ambassador to the United States.
For three decades, Grupp led communications teams and managed public affairs in corporations, multi-national organizations and non-profit institutions. From 2001-2008, he served as vice president of Corporate and Public Affairs at Cephalon, Inc. an international biopharmaceutical company and has held leadership positions in corporate communication at Eli Lilly and Company, Dow Corning Corporation and Consumers Energy.
Earlier in his career, he served as editor for daily newspapers in Florida and Illinois, and he received the prestigious National Headliner Award for excellence in journalism.
Further information about the program and application process is available online.
FANFARES & FIREWORKS will return to Gainesville on Friday, July 3 at 7 p.m. at the University of Florida Bandshell at Flavet Field on the UF campus.
The 2015 Independence Day Eve event is presented by the UF College of Journalism and Communications and its media properties: public broadcasting stations WUFT-TV and WUFT-FM, commercial radio stations WRUF -AM ESPN 850 and Country 103.7 The Gator, ROCK104.COM, and WRUF-TV. Admission is free.
Events sponsors include the City of Gainesville and the Florida Credit Union, with additional support from the University of Florida and GRU.
FANFARES & FIREWORKS will feature a variety of musical groups, an opportunity for families to picnic in the grass and a spectacular fireworks show.
The musical line-up includes Bears and Lions, a Gainesville group performing music that parents like and children enjoy; contemporary rock and pop music by InCrisis Band; and traditional favorites by the Gainesville Community Band under the direction of Gary Langford. The University of Florida Billy Mitchell Drill Team Color Guard will join the band during a salute to the armed forces.
WUFT-FM Operations Manager and Rock104.com Program Director Glenn Rickards and WUFT/WRUF News Manager Myra Monroe will serve as emcees.
FANFARES & FIREWORKS will conclude with a fireworks display by Skylighters of Florida set to the music of the Gainesville Community Band. The fireworks will begin at approximately 9:40 p.m.
During the event, LifeSouth Blood Center will conduct a blood drive and Aramark concessions will be available for purchase. More information is available at http://www.wuft.org/fireworks.
For safety reasons, no dogs, sparklers or alcohol are allowed at the event. Coolers are allowed, but may be subject to search by the University Police Department.
The Guardian reviewed “Rain: A Natural and Cultural History” by Hearst Visiting Professional and Alumna of Distinction Cynthia Barnett, JM 1989, MA 2003, in this June 11, 2015 article, “Rain: A Natural and Cultural History; The Weather Experiment review – how weather forecasting began.”
Hearst Visiting Professional and Alumna of Distinction Cynthia Barnett, JM 1989, MA 2003, takes a look at the history of weather reporting in the article, “A Stormy History of Weather Reporting,” published June 5, 2015 on Mental Floss.
WRUF-AM Sports Radio to be available on FM and WUFT‐FM Classical/Arts will be launched
The University of Florida’s College of Journalism and Communications will launch two FM radio stations and associated digital platforms in 2015, increasing the local content and formats available to listeners in Gainesville and Alachua County.
For the first time since it was introduced to the market nearly 90 years ago, WRUF-AM 850, the longtime “Voice of the Gators,” will also broadcast on FM, available at 95.3, in the next 90-120 days. The expansion to FM offers a higher quality radio signal than the current AM station and further enhances the commitment to the College’s telecommunication and emerging sports journalism program. In addition to ESPN programming, WRUF will continue to include local sports news and talk programming produced by the station’s professional staff as well as the latest local sports news produced by the College’s Innovation News Center.
Pending expected FCC approval, the College in October will also launch a new 24-hour classical/arts format on 92.1 MHz, which is a rebroadcast of WUFT-HD2, currently available only through an HD transmission and an online stream at WUFT.org. Like its sister station, WUFT-FM 89.1, the new classical station will be supported through local business sponsorships and memberships from listeners. WUFT- FM’s staff, led by long-time classical music host Richard Drake, is finalizing a complete programming line- up.
“We are proud to offer these two additional stations to give greater access to the College’s heritage radio property where literally thousands of our students have learned the media business and a classical music station for those with a love for the arts,” said College of Journalism and Communications Dean Diane McFarlin.
“Securing these two new FM frequencies for the College is significant,” said Randall Wright, executive director of the College’s Division of Multimedia Properties. “For WRUF-AM, it is a major step forward in honoring the station’s past and present, and also securing the future of this historic radio property, owned by the University since the original on-air date in 1928.
“The new WUFT-FM Classical/Arts will provide a radio broadcast format not currently available in this market, helping to position our public media for another phase of growth from both a membership and underwriting perspective,” he said. “Both of these projects will play a significant role in the development of these products into multi-platform brands with a strong presence on air, online and via mobile.
Construction to build out these facilities at the College’s Millhopper tower site is currently underway with anticipated launch of the new FM stations between August and October, 2015.
In the News
Washington Post news media blogger Erik Wemple quotes Brechner Eminent Scholar in Mass Communication Clay Calvert in the June 10, 2015 story, “Rolling Stone, U-Va. dean contest jurisdiction for defamation suit,” regarding the request by Rolling Stone to have the lawsuit filed by University of Virginia Associate Dean Nicole Eramo moved to federal court.
Executive Associate Dean and Public Relations Professor Spiro Kiousis is featured in the June 1, 2015 post on the USC Center for Public Diplomacy blog, “Culture Posts: What about the Public Diplomacy Context?,” regarding the discussion of context at the Public Diplomacy pre-conference held May 21, 2015 prior to the International Communication Association convention.
The College’s Captivate Collection on Medium and Advertising Professor and Chair Tom Kelleher are featured in this June 9, 2015 story in Street Fight, “10 Media Execs Weigh in About the Future of Engagement.”
Did Apple Just Kill Local News?
Innovation News Center Director Matt Sheehan takes a look into one of the big announcements at Apple’s Worldwide Developers Conference and how will Apple News effect our industry and how we teach journalism in the article, “Did Apple Just Kill Local News?,” published June 8, 2015 on Medium.
Congratulations to the students involved in the FOX Sports Florida and Miami Marlins campaign out of the FOX Sports University class for winning a Bronze Student Clio, one of the highest awards given in the industry.
The 2013 student team included Aly Perez, Emily Alter, Emily Dobrenchuk, Johnny Muench, Lydia Fremd and Matt Delisle. Robyn Goodman served as the faculty adviser.
No student work received higher than a bronze and the other two bronze winners were from The School of Visual Arts in NYC.
For more information on FOX Sports University please visit www.foxsportsuniversity.com.
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