science communication

It’s a challenge troubling health organizations for decades: what is the most effective way to communicate important information about health risks to the public? In research published last August in the Journal of Language and Social Psychology, University of Florida College of Journalism and Communications researchers Jordan M. Neil, Ph.D.…

By Annie Neimand In what many are calling our “post-truth” world, emotions tend to trump facts in the public’s views on policy and politics. The way people think about issues from climate change to GMOs to the Black Lives Matter movement reflect their preexisting worldviews. As a result, people create…