science communication Archives

science communication

How Chatbots Can Effectively Communicate Science Information

Wednesday November 29, 2023

Chatbots are here to stay. But are they effective communicators, particularly when it comes to dispensing scientific advice? New research explores how persuasive chatbots can be in engaging audiences when discussing important scientific topics.

…

Study: Attributing Human Traits to Chatbots Can Help with Emotional Appeals and Persuasive Outcomes in Science Communication

Monday September 11, 2023

A new study has found that chatbot anthropomorphism can intersect with emotional appeals and influence persuasive outcomes in science communication. The findings by Jinping Wang, University of Florida College of Journalism and Communications Advertising …

How Health Organizations Should Talk About Colorectal Cancer

Wednesday October 25, 2017

STEM Translational Communication Center researchers examine the most effective ways to communicate about colorectal cancer risks.

…

To Win Against False Information, We Must Play Offense

Wednesday June 28, 2017

What should strategic communication in the public and social change sectors look like in a time marked by extreme political polarization and false information? Science suggests the key may be playing offense, rather than defense.

…