Noura Ibrahim

Racial and ethnic minorities are underrepresented in the advertising industry. While Hispanic/Latino persons make up nearly 19% of the U.S. total population, they represent only 10% of advertising and public relations professionals, according to the U.S. Bureau of Labor Statistics (2021). Similar unequal representation holds true for Black/African Americans in…

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Posted: May 25, 2023

A new study has found that the unfriendly culture of many advertising agencies ultimately pushes people of color out of the industry’s mainstream and into segregated multicultural agencies. The findings by Kasey Windels, University of Florida College of Journalism and Communications Advertising associate professor, and doctoral students Noura Ibrahim and…

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Posted: May 8, 2023