Research and Theory Master's

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As one of nation’s oldest and most respected Communications programs in the country, we know what it means to drive new knowledge in the face of an ever-changing uber-connected communications landscape. It takes a brain for the big picture rooted in theory, research, and decision-making skills. It takes a passion for expertise and specialization rooted in rigor. Our Research and Theory Master’s combines big picture awareness with specialization to create some of the most well-rounded and well-regarded academics in the nation. That’s what greatness takes.

The goal of our research Masters is simple: shape competitive, developed academics that aspire to greatness in communications. As a master’s student of our program, you’re not only affiliated with a Top 10 university and college: you’re surrounded by a wide range of entrepreneurial colleagues, innovative research, and industry facilities. From the award-winning Innovation News Center to the first-of-its-kind generational agency “The Agency,” you’ll be surrounded by the theory and practice needed for a satisfying, life-long career at the cutting edge of communications.

The program offers six Master of Arts in Mass Communication (MAMC) specializations:  Advertising, Journalism, Public Relations, Telecommunication, International and Science/Health.  We also offer a joint JD/MAMC degree.  For more information, click on the links on the left.

The College also offers a Professional Master’s program for graduates who are interested in pursuing professional careers.

CJC Insights

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Trump Voters Motivated by Economic and Racial Beliefs

Many political researchers and commentators have presented different theories that attempt to explain Donald Trump’s appeal to the American voters who elected him president. A new analysis suggests that Trump supporters’ motivations included negative opinions about the economy in general and about the Black Lives Matter movement.

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Supreme Court Offers Guidance on How to Handle Fake News

It’s increasingly challenging to combat fake news and to help people distinguish it from real news. CJC researchers examine fake news through the lens of the U.S. Supreme Court. They suggest that part of the answer to fake news lies in finding ways to make real news more appealing to general audiences and to earn readers’ trust in the stories.

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Reactions Differ to Humor and Fear in Anti-alcohol Ads

Many health campaigns have sought to change drinking habits and prevent alcohol abuse. These campaigns often rely on fear-based or humor messages to convey the dangers of alcohol abuse. Researchers are now testing whether these emotions change people’s perceived risk or intent to drink, especially among college students.

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Digital Games Teach People to Avoid Biases

People frequently make decisions based on irrelevant information due to unconscious cognitive biases.  How can people avoid relying on cognitive shortcuts that leave them vulnerable to making poor choices? New research suggests they might want to play a game coupled with an informative slideshow.

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