Media Effects and Technology Lab

Welcome to the Media Effects andTechnology Lab at the University of Florida College of Journalism and Communications!



We are the intersection of psychology, technology, and storytelling.

Our mission is to serve as an interdisciplinary collaboratory to design, develop, and disseminate the effects of media content and technologies to improve the human spirit and condition.

UF Senior Vice President and METL Discuss How VR Can Help Make Gainesville the “New American City”

August 1, 2018

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Penguins in Florida?: METL VR Study on Animal Conservation to be Presented at IEEE GEM Conference in Ireland Next Month

July 23, 2018

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Student Ricardo Amaya Presents at the 9th International Conference on Sport & Society

July 21, 2018

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Four METL research papers accepted for presentation at ICA’s annual conference in Prague

January 19, 2018

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E-mail: sri AT jou DOT ufl DOT edu

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