Advertising Adjunct Faculty

Jim Baer

Copy & Visualization (ADV 4101)

Larry Clark

Advertising Strategy (ADV 3001)

Robert J. Hughes

Advertising Strategy (ADV 3001)

Bob Hughes is an adjunct lecturer for the College of Journalism and Communications at the University of Florida. Leading graduate and undergraduate courses in Strategic Communication, Branding and Social Media, Advertising Strategy, Customer Analytics, and Introduction to Media. He also leads the Social Media/Strategic Communications Combined Capstone.

Additionally, Bob is on the faculty at The University of Phoenix leading classes in the Communication, Ethics and Marketing curricula.

He serves as the Executive Director of Utility Communicators International and is leading a consulting practice in marketing and communications.

He also is a communication consultant to several areas of Georgia Power, including the Electric Vehicle team, the Ally Channel team and the Customer Resource Center. Responsibilities include strategic direction for communication and marketing efforts.

Previously Bob has served as Advertising Manager, Product Marketing Manager and Manager of Marketing Communications for Georgia Power.

Prior to Georgia Power, Bob was Account Supervisor for McDonald and Little, one of the largest ad agencies in the southeast.

Bob has Bachelors and Masters Degrees from the University of West Florida. The Atlanta Business Chronicle has named him “Atlanta’s Best Marketing Director”. He has also been elected President of the Atlanta Chapter of the American Marketing Association and President of Utility Communicators International.

Connect with Bob through his Linkedin profile: https://www.linkedin.com/in/rjhughes/ or Twitter at @rjhughes_UF

Leah Johnston

Professional Workshop in Advertising (ADV 3920C)

Megan Mallicoat

Media Ethics (MMC 3203)

Robert Marino

Writing for Mass Communication (MMC 2100)

Rob Marino is an adjunct lecturer at the University of Florida. He is the primary instructor of Writing for Mass Communications, a course where he began his academic teaching career as a graduate assistant more than 15 years ago. He oversaw the most recent transition of the course to an online-only format in 2015.
Marino received both his bachelor’s degree in Journalism and a Master’s degree in Mass Communications from UF.

He also serves as an associate professor of Communications at the College of Central Florida in Ocala. In addition to his teaching role, he is faculty adviser to the Patriot Press, CF’s student newspaper. In the 12 years he has been adviser, the newspaper has garnered state and national recognition – twice earning overall first-place honors at the state publications conference and three times placing at national competitions.

Marino is a frequent speaker at state and national student media conventions and is also a former state publications president for two-year Florida colleges and was a member of the executive committee governing student activities at two-year colleges in Florida.

He is a former sports journalist, having worked for 15 years for two daily newspapers on Florida’s southwest coast, including nine years for the Sarasota Herald-Tribune where he covered high school and
collegiate athletics, including the University of South Florida’s inaugural season in football. He was part of the newspaper’s media convergence in 1998 when he co-hosted a weekly TV sports segment.
Prior to beginning his academic career, Marino served as managing editor of a trade association in the Washington D.C. area.

He has also done freelance work for numerous magazines and newspapers and serves as the primary judge for the annual convention for non-daily newspapers throughout Florida.

Robert Padovano

Advertising Sales (ADV 3502)

Kara Lowe Page

Principles of Advertising (ADV 3008)

Kara Lowe Page is an Adjunct Lecturer at the University of Florida. She primarily teaches the digital imagery and capstone courses for the distance web design master’s program, but occasionally teaches undergraduate advertising courses as well such as Copy and Visualization. In her digital imagery course, Kara teaches students about the importance of digital imagery in communication and helps students enhance their graphic design skills through Adobe Photoshop. In the capstone course, Kara teaches students how to work with teammates to create a comprehensive communications campaign with fully functioning website for a real client. Kara is the advisor to Ad Society in addition to her teaching responsibilities.

Kara is a triple Gator with a passion for inspiring others to achieve greatness. Kara graduated summa cum laude from the University of Florida with bachelor’s degrees in Advertising and Recreation, Parks and Tourism. As an undergraduate student, Kara was honored to be selected as a Four-Year Scholar and recipient of the College of Journalism’s Dean’s Cup for Scholarship. Shortly after finishing her undergraduate degrees, Kara pursued a master’s in mass communication with a specialization in web design.

Today, Kara works at the University Athletic Association as the Assistant Tutorial Coordinator where she helps manage a staff of more than 100 content tutors who work with Gator athletes. Kara loves working in athletics and enjoys helping student-athletes succeed in the classroom. She often creates many of the graphic design and communication pieces used in the UAA’s Hawkins Center for Academic and Personal Excellence.

In her spare time, Kara also works as a freelance graphic designer. Her specialties include logo design, branding and printed collateral.

Nadia Payan

Professional Workshop in Advertising (ADV 3920C)
npayan@ufl.edu (or nadia@goodaxe.co)

Tiffany Robbert

Media Ethics (MMC 3203)

April Lynn Schroeder

Copy & Visualization (ADV 4101)
aprills@ufl.edu (or april@liquidcreativestudio.com)

Walter John Starr

Advertising Planning (ADV 5005, graduate course)
Advertising Management (ADV 6505, graduate course)
Advertising Campaigns (ADV 4800)

Tyrone Stude

Copy & Visualization (ADV 4101)

Grant Zemont

Professional Workshop in Advertising (ADV 3920C)