Lecturer of Cultural Engagement - Department of Advertising
Adviser - The Agency
Burden currently is Instructor of Communications at Johnson Community College (Smithfield, N.C.) Transfer Program. Prior to that, she was Instructor of Communication at The Art Institute of Raleigh-Durham and Charlotte. Her teaching and research areas of interest are focused on the intersections of culture, diversity, ethics, and health.
Before entering academia, she acquired 15 years of experience in advertising, marketing and communication, most recently as a freelance branded content editor. She has worked for J. Walter Thompson, Turner Broadcasting, R.R. Donnelly, Millward Brown and other firms in a range of agency roles, including content developer, producer, account manager, and researcher. She has worked on campaigns for multiple brands across various industries, including The Coca-Cola Company, UPS, Chick-fil-A, BlueCross BlueShield, Jiffy Lube, United States Marine Corps, Acorn TV, Prudential Financial, Teavana, and the United States Virgin Islands Board of Tourism.
B.A. in Communications, with a minor in Business, North Carolina A&T State University
Master of Mass Communication from the University of Georgia