Graduate Studies
Public Relations
Frequently Asked Questions
How long will the program take?
For full-time students, the non-thesis (project) track normally takes four semesters (including a summer internship), and the thesis track normally takes four semesters (excluding summer).
What is the difference between thesis and non-thesis track?
The coursework is the same, but students on the non-thesis track do a professional internship for credit and COMPLETE A PROJECT while students on the thesis track conduct and write a research thesis.
Are there any prerequisites for the program?
No. The program is designed so even those with no or limited professional/academic experience in public relations can learn the conceptual foundations of public relations and develop professional and research competency within the duration of the program. The program does require all students to have completed a college-level course in basic statistics. But students needing this course can take it while enrolled in the master’s program.
What are the program’s required courses?
The core of public relations courses required of all students includes Public Relations Foundations, Public Relations Research, Theories of Public Relations, Public Relations Management, and Mass Communication and Society.
What sort of electives are offered?
The program regularly offers public relations electives such as Strategic Public Relations (International); Public Relations and Philanthropy; Public Relations and Fundraising; and Public Relations and Law. Future offerings include courses emphasizing new technologies, persuasion, history, politics, and gender. Examples of other elective courses in the College include International Communication; Mass Communication Theory; Qualitative and Critical Research; Race, Class, Gender and Media; Science and Health Communication; Theories of Advertising; Electronic Publishing; History of Journalism; and Content Analysis.
How do students find internships?
Students participate in a paid or unpaid internship for credit at the organization of their choice, with approval from their advisor. The department maintains a list of internship opportunities or students can find their own. Students in the department have access to an extensive network of alumni working in public relations as well as an active Public Relations Advisory Council, a group of about 25 professionals who meet with faculty and students twice a year. Several major organizations, such as Exxon/Mobil and Allstate, visit the department regularly to recruit interns.
Whom should I contact if I have admissions questions or would like to request an application?
For admissions questions, contact Sarah G. Lee, Program Assistant, Division of Graduate Studies and Research.
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