RTV 4506 - Telecommunication Research
Catalog description:
Survey of various techniques in telecommunication research. Strategies of analysis of audience attitudes and characteristics, and ascertainment of community needs. Emphasis on survey research and sampling techniques, and interpretation of market and ratings data.
Credits: 3
Prerequisites: Minimum grade of C in RTV 3000. RTV 4506 is required in the operations/planning sequence and is a highly recommended professional elective for the production and news sequences.
Semesters this course is offered: Fall
The Campaign for the University of Florida