Advisory Council
Dawn Rodriguez, PR 1985
Regional Sales and Marketing
Gator Sports Marketing | IMG College,
Jacksonville
Email: Dawn.Rodriguez@imgworld.com
Dawn is a senior account executive for Gator IMG Sports Marketing. She is responsible for selling all of marketing and multimedia opportunities for University of Florida athletics including venue signage, corporate partnerships, official athletic web site, television and radio.
Dawn came to the Gator IMG Sports Marketing from WJXT – Channel 4, where spent 14 years as a marketing specialist, working with Jacksonville-based businesses and national accounts. She also coordinated sales of all stations sports programming, creating overall sports packages and working with the sales staff to keep the department on track in sports sales. Prior serving as a marketing specialist, she worked as sales promotions director where she was responsible for creating and coordinating all station sales promotions and overseeing commercial production.
She previously served as assistant marketing manager for the Jacksonville Landing Downtown Marketplace and was communications manager for Sawgrass in Ponte Vedra Beach. In that role she served as the media center chairman for the SENIOR TPC golf tournament and coordinated credentials and daily operations for The PLAYERS Championship media center.
Dawn is the recipient the Grand-All Jacksonville Golden Image award from the Florida Public Relations Association for a community campaign executed at the Jacksonville Landing and was awarded a state arts grant for another Landing campaign. She is a graduate of the University of Florida, College of Journalism and Communications, with a major in Public Relations. She is a member of Kappa Delta Sorority.
The Campaign for the University of Florida