Advisory Council
Gary Corbitt
Research Director, WJXT-TV/ Post Newsweek Stations, Inc.
Gary Corbitt is WJXT-TV4 Research Director and also serves as Research Director for all Post Newsweek Stations. The company owns WDIV, Detroit; WPLG, Miami; KPRC, Houston; KSAT, San Antonio; and WKMG, Orlando, in addition to WJXT in Jacksonville. Corbitt joined WJXT as Research Director in 1979, and was named Research Director for Post Newsweek in July 1984. Corbitt’s thirty years of broadcast research experience started in New York City at the ABC Television Network where he was a Senior Research Analyst.
Gary represents Post Newsweek as a Board Member of the Media Rating Council (MRC), and the Broadcast Education Association (BEA). He currently serves on the National Association of Broadcasters (NAB) Committee on Local Television Audience Measurement (COLTAM), where he’s leading an effort to grow the broadcast research industry called the Broadcast Research Initiative (BRI). He’s also a team member representing the industry for the Accrediting Council on Education in Journalism & Mass Communication. He chairs the University of Florida Telecommunications Advisory Board. Locally, Gary is a board member of the Jacksonville Community Council Inc. (JCCI). He is a former board member of the Advertising Research Foundation (ARF), and was an original member of Nielsen’s Policy Guidelines Committee. Over the years, Corbitt has been a frequent speaker at national conferences on local market research and ethnic research issues, including forums to teachers and students.
Gary is a graduate of Howard University with a Bachelor of Arts in Marketing. Gary enjoys long distance running, reading, music, and golf. He and his wife Debra are both native New Yorkers.
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